Activation API Reference
Introduction
The Activation API is a JavaScript API provided directly by the Kameleoon application file installed on your website. You can call the methods of this API directly via JavaScript code. You can also read useful information from a variety of data structures available via this API. For instance, we provide geolocation and weather data of the current visitor, as well as the KCS (Kameleoon Conversion Score), our real-time, customer-centric, machine-learning powered score (note that the KCS is only available if you activate our A.I. Personalization module).
This is the reference documentation for version 1.0 of the Activation API. Code samples are on the right section. It details both the API entry points (modules containing static methods) as well as the objects (data structures). The methods in the modules can be called directly (for instance Kameleoon.API.Core.enableLegalConsent()
), while of course data in the objects can be read only after you've obtained a reference to the desired object.
Note that not all modules, objects and methods are available to every customer. Some of them depend on specific commercial subscriptions. For example, obviously Kameleoon.API.Experiments is only available with an active subscription to the A/B testing module, and Kameleoon.API.Personalizations is only available with an active subscription to the Personalization module. When this is the case, it is clearly mentionned in this reference documentation.
Overview of the different modules and objects
Modules
Kameleoon.API.Core
This module contains essential functions for the implementation of front-end based A/B testing variations that won't result in any flickering effect. It is extremely important to use these methods in order to correctly operate the Kameleoon platform and leverage our Anti-Flickering technology. Any Front-End developer working with Kameleoon should be familiar with them.
It also contains several methods dealing with the initialization of the engine, for instance related to privacy laws and legal consent collection.
Kameleoon.API.Goals
This module deals with the triggering of goals and conversion data. For instance, a confirmed purchase with a generated revenue would have to be registered and implemented with this module.
Kameleoon.API.Data
This module mainly contains methods to set custom datas, which are the preferred way to provide additional customer or visit characteristics. Other methods are also related to data management (obtain and write data in Kameleoon cross-domain LocalStorage).
Kameleoon.API.Events
This module allows developers to trigger custom events that can be used in the targeting of your experiments and personalizations. Note that our API also offers standard DOM events which are documented here.
Kameleoon.API.Tracking
This module allows the integration of Kameleoon results with 3rd party tracking & analytics platforms (such as Adobe Omniture).
Kameleoon.API.Products
This module is an entry point to interact with your product catalog. For instance, it can be used to register a product view or purchase, add a product to the cart, obtain a set of automatic product recommendations, or obtain statistics about a given product (how many times it was bought or viewed in the last hour or day).
Kameleoon.API.Experiments
This module provides a collection of entry points to access the current live experiments ran by Kameleoon.
Kameleoon.API.Personalizations
This module provides a collection of entry points to access the current live personalizations ran by Kameleoon.
Kameleoon.API.Variations
This module contains methods to deal with variations.
Kameleoon.API.Segments
This module contains methods to deal with segments and targeting.
Kameleoon.API.Utils
This module contains several helper methods that can be useful for various operations.
Kameleoon.API.Visitor
This module is a shortcut to obtain a reference to the current Visitor object. There is only a single, unique Visitor object within the Activation API.
Kameleoon.API.CurrentVisit
This module is just a shortcut to obtain a reference to the current (in-progress) Visit object. It is the reference to the same object that you would obtain by calling Kameleoon.API.Visitor.visits[Kameleoon.API.Visitor.visits.length - 1]
.
Objects
Configuration Object
A Configuration object holds global, constant values related to the current configuration of Kameleoon on this site.
Visitor Object
A Visitor object contains data scoped to the visitor, that is not dependent of a given visit. Note that this object contains a list of all the Visit objects related to this visitor.
Visit Object
A Visit object represents a single visit. It contains all the information gathered by Kameleoon, which is updated in real-time. Data can be related to the context of the visit (device used, location...), to the behavior observed during the visit (duration, number of pages viewed...) or to Kameleoon operations (triggered experiments or personalizations).
Device Object
A Device object contains data about the device being used for a given visit.
Geolocation Object
A Geolocation object contains data about the physical location of the visitor for a given visit.
Weather Object
A Weather object contains data about the weather conditions occuring at the time of the visit.
Experiment Object
An Experiment object represents a Kameleoon A/B test. Its main properties are its segment (defining the conditions under which the experiment will be triggered) and the associated variations. Variations contain the JavaScript and CSS code that implement the changes needed to produce the desired end-result.
Personalization Object
A Personalization object represents a Kameleoon personalization action for a given segment. Its main properties are its segment (defining the conditions under which the personalization will be triggered and displayed) and the associated single variation. Technically, the Variation object is the same used by an Experiment. It contains the JavaScript and CSS code that implement the actual displayed personalization action.
ExperimentActivation Object
An ExperimentActivation object represents the activation of an experiment for a particular visit. It represents a loose link to the experiment object, in the sense that since the visit can be an old one, the corresponding experiment can already be stopped. In this case, the experiment common data (name, dateLaunched, targetSegment...) is not injected into the Kameleoon application file. Thus the experiment is not available via the Activation API and the experiment property will be null. However, the ids are always available.
PersonalizationActivation Object
An PersonalizationActivation object represents the activation of an personalization for a particular visit. It represents a loose link to the personalization object, in the sense that since the visit can be an old one, the corresponding personalization can already be stopped. In this case, the personalization common data (name, dateLaunched, targetSegment...) is not injected into the Kameleoon application file. Thus the personalization is not available via the Activation API and the personalization property will be null. However, the ids are always available.
Variation Object
A Variation object represents one of the main components of an Experiment. An A/B test experiment contains a list of variations (if the test contains 1 variation in addition to the original, it is usually called an A/B test, if it has 2 variations, an A/B/C test, and so on). Note that while an Experiment contains a list of variations, a Personalization has a reference and is associated to a single Variation object.
Template Object
A Template object represents an instantiated template. Widget templates can be defined in Kameleoon's Back-Office, and provide an easy way to generate several variations from a common code base, via a convenient interface. In the Activation API, a Template object mainly contains the fields defined in the base template along with their actual instantiated values for the associated variation. Some properties from the base template are also available.
Goal Object
A Goal object represents a given KPI (Key Performance Indicator) that is tracked on the website. Goals are defined via Kameleoon's Back-Office.
Segment Object
A Segment object contains a list of criteria that must be fulfilled for the visit to belong to the segment. Note that on the Kameleoon platform, a Segment contains both "constant" conditions (such as age, location) and "triggering" conditions (such as the number of seconds ellapsed since the page load or since the beginning of the visit, or the total amount of items in the shopping cart).
Product Object
A Product object describes a product in your catalog, with much information attached. Most properties of a Product can be null.
Kameleoon.API.Core
This module contains essential functions for the implementation of front-end based A/B testing variations that won't result in any flickering effect. It is extremely important to use these methods in order to correctly operate the Kameleoon platform and leverage our Anti-Flickering technology. Any Front-End developer working with Kameleoon should be familiar with those.
It also contains several methods dealing with the initialization of the engine, for instance related to privacy laws and legal consent collection.
enableLegalConsent
var agreedButton = Kameleoon.API.Utils.querySelectorAll("#agreed")[0];
Kameleoon.API.Utils.addEventListener(agreedButton, "mousedown", function(event) {
Kameleoon.API.Core.enableLegalConsent();
});
The enableLegalConsent()
method should be called once you have obtained legal consent from the visitor to activate Kameleoon. It triggers the activation of Kameleoon's normal mode. For more information, please refer to this article.
Arguments
Name | Type | Description |
module | String | name of the module you want to enable (can be either "AB_TESTING", "PERSONALIZATION", or "BOTH"). This field is optional, if not provided, the method will activate legal consent for both modules. |
disableLegalConsent
var disableButton = Kameleoon.API.Utils.querySelectorAll("#disable")[0];
Kameleoon.API.Utils.addEventListener(disableButton, "mousedown", function(event) {
Kameleoon.API.Core.disableLegalConsent();
});
The disableLegalConsent()
method should be called once you know that the visitor declines the use of Kameleoon. It disables Kameleoon normal operation mode. For more information, please refer to this article.
Arguments
Name | Type | Description |
module | String | name of the module you want to disable (can be either "AB_TESTING", "PERSONALIZATION", or "BOTH"). This field is optional, if not provided, the method will activate legal consent for both modules. |
enableSinglePageSupport
if (location.href.indexOf("mySPAWebsitePart") != -1)
{
Kameleoon.API.Core.enableSinglePageSupport();
}
The enableSinglePageSupport()
method triggers a reload of the Kameleoon engine when the active URL changes, even if there is no actual browser page load involved. If your website is a Single Page Application with different URLs but a single initial page load, the use of this method is recommended. Every URL change will then be considered as a new page by Kameleoon. This will enable URL targeting to work, as well as the correct gathering of some information, such as the number of page views.
getConfiguration
var configuration = Kameleoon.API.Core.getConfiguration();
if (configuration.siteCode == "abcde12345")
{
document.cookie = "MyMainSite=true;";
}
else if (configuration.siteCode == "12345abcdef")
{
document.cookie = "MySubSite=true;";
}
The getConfiguration()
method returns a reference to the Configuration object. This objects holds global, constant values related to the current configuration of Kameleoon on this site.
Return value
Name | Type | Description |
configuration | Object | Configuration object. |
load
var href = location.href;
var intervalId = Kameleoon.API.Utils.setInterval(function () {
if (location.href != href)
{
Kameleoon.API.Core.load();
}
}, 2000);
The load()
method initalizes the Kameleoon engine. It is normally called automatically when the Kameleoon application file loads, at each page load. However, sometimes it is useful to call it manually. The example on the right shows for instance how you could implement reloading after each URL change (similar to what the enableSinglePageSupport()
method does).
processRedirect
var experiment = Kameleoon.API.Experiments.getByName("RedirectExperiment");
if (experiment.associatedVariation.id == 123456)
{
Kameleoon.API.Core.processRedirect("https://www.mywebsite.com?variation=A");
}
The processRedirect()
method sends the browser to another URL. It is generally used in split A/B experiments. Note: do not write code such as window.location.href = redirectionURL;
for your split experiments. Always use this method as it takes care of some important details (like ensuring proper tracking) in the background.
Arguments
Name | Type | Description |
redirectionURL | String | URL of the new page where the visitor will be redirected. This field is mandatory. |
runWhenConditionTrue
Kameleoon.API.Core.runWhenConditionTrue(function(){
return typeof jQuery != "undefined";
}, function(){
jQuery("#bloc-2345").text("Mon nouveau texte");
}, 200);
The runWhenConditionTrue()
method will execute a JavaScript function (callback) as soon as the conditionFunction function returns true. It periodically calls the conditionFunction with a polling mechanism, so its use can result in flickering. For this reason, we strongly recommend the use of the next method, runWhenElementPresent()
, over the use of this method. See the description of runWhenElementPresent() for more details.
Arguments
Name | Type | Description |
conditionFunction | Function | JavaScript function to execute, which must return true or false. This field is mandatory. |
callback | Function | JavaScript function to execute when the conditionFunction function returns true. This field is mandatory. |
pollingInterval | Number | Polling interval, in milliseconds. Kameleoon will execute the conditionFunction function periodically with this interval. If you cannot use runWhenElementPresent() , and are forced to rely on runWhenConditionTrue() , providing a lower number for the pollingInterval argument can reduce flickering (at the expense of CPU browser usage). This field is optional, if not provided, the method will use the default value of 200 milliseconds. |
runWhenElementPresent
// With mutation observers
Kameleoon.API.Core.runWhenElementPresent("#bloc-2345", function(elements) {
elements[0].innerText = "My new Text";
});
// Without mutation observers
Kameleoon.API.Core.runWhenElementPresent("#MyPopup.showed", function(elements) {
Kameleoon.API.Events.trigger("popup displayed");
}, 200);
The runWhenElementPresent()
method will execute a JavaScript function (callback) as soon as a specific element appears in the DOM. Technically, it uses Mutation Observers underneath, and is the core method enabling the use of our Anti-Flickering technology. Thus when implementing front-end A/B experiments, you should try to determine which are the main element you need to act on for your variation. Then always call runWhenElementPresent()
with the given element as first argument and the variation implementation code in a callback as the second argument. Our system will then ensure all your modification code runs as soon as the desired HTML element appears in the DOM, before any display refresh cycle is initiated by the browser.
In case your code needs to act on several elements, which is often the case, it is better to call runWhenElementPresent()
several times with different arguments rather than trying to guess which element will appear last and use runWhenElementPresent()
once with this element. If called a single time, flickering can appear if a refresh cycle happens between the apparition of a "first" element that needs to be visually modified and the "last" one (given as argument to the method).
Important note: a third argument, pollingInterval, can optionally be given to this method. If present, mutation observers / anti-flickering will be disabled and our previous, legacy mechanism relying on pollers will be used instead (with the given polling interval). Since it can result in noticable flickering, we do not recommend providing this argument except in very special cases (complex selector queries that would have a huge impact on the CPU browser usage, for instance).
Arguments
Name | Type | Description |
selector | String | CSS selector of the element. This field is mandatory. |
callback | Function | JavaScript function to execute when the element appears in the DOM. This field is mandatory. |
pollingInterval | Number | Polling interval, in milliseconds. Providing this argument is not recommended as it will disable Kameleoon's use of Mutation Observers. Instead, the polling legacy implementation will be used: the engine will periodically issue selector queries to determine if the element is present on the DOM or not. It can result in flickering. This field is optional. |
Kameleoon.API.Goals
This module deals with the triggering of goals and conversion data. For instance, a confirmed purchase with a generated revenue would have to be registered and implemented with this module.
cancelConversion
var buttons = Kameleoon.API.Utils.querySelectorAll(".btnRemoveFromCart");
buttons.forEach(function (button) {
Kameleoon.API.Utils.addEventListener(button, "mousedown", function(event) {
Kameleoon.API.Goals.cancelConversion(event.target.id);
});
});
The cancelConversion()
method allows you to cancel a conversion that was previously triggered during the same visit. It cannot cancel conversions registered in previous visits.
Arguments
Name | Type | Description |
goalNameOrID | String or Number | Name (String) or ID (Number) of the goal as it is defined in Kameleoon's Back-Office (in the Goals configuration section). This field is mandatory. |
processConversion
var buyButton = Kameleoon.API.Utils.querySelectorAll("#buyButton")[0];
Kameleoon.API.Utils.addEventListener(buyButton, "mousedown", function() {
Kameleoon.API.Goals.processConversion("buy", 19.99);
});
The processConversion()
method allows you to trigger a conversion.
Arguments
Name | Type | Description |
goalNameOrID | String or Number | Name (String) or ID (Number) of the goal as it is defined in Kameleoon's Back-Office (in the Goals configuration section). Be careful: if you use a name, this name must be unique among your goals! This field is mandatory. |
revenue | Number | Amount of the transaction. If you provide this number, Kameleoon will register the amount of the purchase / transaction (allowing the reporting of metrics such as generated revenue, average cart amount, etc). This field is optional. |
Kameleoon.API.Data
This module contains mainly methods to set custom datas, which are the preferred way to provide additional customer or visit characteristics. Other methods are also related to data management (obtain and write data in Kameleoon cross-domain LocalStorage).
checkInterest
var imagesToCheck = [
"http://developers.kameleoon.com/logo.png",
"http://developers.kameleoon.com/background.jpg",
"http://developers.kameleoon.com/icon-api.png"
];
Kameleoon.API.Data.checkInterest(imagesToCheck, "Interest Kameleooon", function (isFound) {
if (isFound)
{
Kameleoon.API.Events.trigger("My Custom Event");
}
});
The checkInterest()
method allows you to manually check if some images (with provided URLs) are present in the visitor's browser cache, which means their hosting site was visited recently. It also automatically updates an associated interest (passed as argument) with the result of the check.
Arguments
Name | Type | Description |
imageURLs | Array | List of image URLs to check. This field is mandatory. |
interestName | String | Name of the interest related to the sites. This interest will be set to true if at least one of the provided images was found in the browser cache. This field is optional, if not provided (or if null is passed as argument), the image check is performed, but no associated interest is updated as a result. |
callback | Function | Callback function that will be called once the check has been performed, since the check happens asynchronously. The function will be called with a Boolean argument indicating the result of the check (true if at least one image was found, false otherwise). This field is optional, if not provided, no callback function will be executed. |
readLocalData
var userId = Kameleoon.API.Data.readLocalData("myUserId");
if (userId)
{
Kameleoon.API.Data.retrieveDataFromRemoteSource(userId, function (data) {
console.log(data.returningVisitor);
});
}
The readLocalData()
method allows you to read local data previously stored on the visitor's web browser via the writeLocalData()
method. Underneath, our engine will read this data on our cross-domain Local Storage. You don't have to worry about the usual limitations of the Local Storage - our implementation removes them.
Arguments
Name | Type | Description |
key | String | Key (name) of the data to return. This field is mandatory. |
Return value
Name | Type | Description |
value | String | Value of the data. |
performRemoteSynchronization
Kameleoon.API.Data.performRemoteSynchronization("customDataName", "customDataValue", false);
The performRemoteSynchronization()
method triggers a Server Synchronization Call (SSC). It consists in a call to our Data API that retrieves a list of visits stored on our backend servers for this visitor. It then writes all these visits in the LocalStorage and ensures that this data is properly accessible via the Activation API or usable for targeting purposes. This method is generally used for cross-device history reconciliation or ITP purposes on Safari and is triggered automatically in those contexts, so it should normally not be called manually.
Arguments
Name | Type | Description |
key | String | Key (name) of the custom data to use as a mapping identifier (unique identifier on your side, such as an account id or email). This field is optional, if not provided, the method will use the default custom data that was configured as a unique identifier for cross-device history reconciliation on the back-office. |
value | String | Value corresponding to the current visitor identifier (used in the call to the Data API). This field is optional, if not provided, the method will use the current value of the custom data provided as first argument. |
currentVisitOnly | Boolean | If set, the SSC call will only ask data related to the current visit. This optimization is useful if you perform a SSC only to refresh the value of a custom data acquired via the Data API / Server to Server integration. This field is optional, if not provided, the method will use the default value of false. |
resetCustomData
Kameleoon.API.Data.resetCustomData("MyCustomDataName");
The resetCustomData()
method allows you to reset a custom data.
Arguments
Name | Type | Description |
name | String | Name of the custom data as it is defined in Kameleoon's Back-Office (in the Custom Data configuration section). This field is mandatory. |
retrieveDataFromRemoteSource
if (location.href.indexOf("loginPage") != -1)
{
Kameleoon.API.Core.runWhenConditionTrue(function () {
return typeof dataLayer != null;
}, function ()Â {
dataLayer.forEach(function (map) {
if (map.userId)
{
Kameleoon.API.Data.retrieveDataFromRemoteSource(userId, function(data) {
Kameleoon.API.Data.setCustomData("known_user", data.knownUser);
});
}
});
}, 200);
}
The retrieveDataFromRemoteSource()
method allows you to retrieve data (according to a key passed as argument) stored on a remote Kameleoon server. Usually data will be stored on our remote servers via the use of our Data API. This method, along with the availability of our highly scalable servers for this purpose, provides a convenient way to quickly store massive amounts of data that can be later retrieved for each of your visitors / users.
Note that since a server call is required, this mechanism is asynchronous, and you must pass a callback as argument to the method.
Arguments
Name | Type | Description |
key | String | key. This field is mandatory. |
callback | Function | Function called when data has been retrieved. It is called with a *data argument that is a JS Object. This field is mandatory. |
setCustomData
Kameleoon.API.Data.setCustomData("myCustomDataName", "myNewValue");
The setCustomData()
method allows you to set a custom data value.
Arguments
Name | Type | Description |
name | String | Name of the custom data as it is defined in Kameleoon's Back-Office (in the Custom Data configuration section). This field is mandatory. |
value | String | Number |
overwriteIfCollection | Boolean | If the custom data is of type List, by default the value provided is added as new element to the existing list. If this boolean is set, the list will be reset first, and the argument will then be added as the first element of the list. Note that if you just want to empty the list, you should use the resetCustomData() method instead. This field is optional, if not provided, the method will use the default value of false. |
writeLocalData
Kameleoon.API.Data.writeLocalData("myData", "myDataValue", true);
The writeLocalData()
method allows you to write local data on the visitor's web browser and later retrieve it via the readLocalData()
method. Underneath, our engine will write this data on our cross-domain Local Storage. You don't have to worry about the usual limitations of the Local Storage - our implementation removes them. The data passed will be available immediately for retrieval (in the same browser tab), as it is cached in RAM, but please note that the actual associated write happens asynchronously.
Arguments
Name | Type | Description |
key | String | Key (name) of the data to write. This field is mandatory. |
value | String | Value of the data to write. This field is mandatory. |
persistent | Boolean | Set the data as persistent or not. If not persistent, this data will be only saved for 1 hour, after which it won't be available. If persistent, this data will be saved for 30 days. This field is optional, if not provided, the method will use the default value of false. |
Kameleoon.API.Events
This module allows developers to trigger custom events that can be used in the targeting of your experiments and personalizations. Note that our API also offers standard DOM events which are documented here.
trigger
Kameleoon.API.Events.trigger("myTriggerEventName");
The trigger() method allows you to trigger a custom event. Custom events are used in targeting segments.
Arguments
Name | Type | Description |
eventName | String | Name of the event to trigger. This field is mandatory. |
Kameleoon.API.Tracking
This module allows the integration of Kameleoon results with 3rd party tracking & analytics platform (such as Adobe Omniture).
processOmniture
function s_doPlugins(s)
{
/* Kameleoon Integration */
if (window.Kameleoon)
{
Kameleoon.API.Tracking.processOmniture(s);
}
window.kameleoonOmnitureCallSent = true;
// Add your other doPlugins code below
}
s.doPlugins = s_doPlugins;
We provide a native integration with Adobe Omniture if you wish to track results of your experiments and personalizations on Omniture. To use this bridge, you must modify the file containing the s_doPlugins()
code as shown in the example on the right. Two important things need to be done inside the s_doPlugins()
function:
- add a mandatory call to the
Kameleoon.API.Tracking.processOmniture()
method; - set a global variable, window.kameleoonOmnitureCallSent, to true so that we can know when a first tracking call has been sent. You can also set this variable on your own somewhere else if you wish, but it is recommended to set it on the
s_doPlugins()
code.
With our integration, Kameleoon will try to minimize the number of overall Omniture hits sent (which is important, since the number of hits directly affects Omniture pricing). It will only send an additional hit if an experiment or personalization triggers after the main Omniture call has already been processed and sent. This can happen either if Kameleoon loads after the Omniture code (not recommended and should not be the case, but possible since Kameleoon's application file usually loads asynchronously) OR if there is an experiment or personalization triggering "late" (ie, not at page load, but for instance after a click on a button).
In the normal case, where Kameleoon loads first and all active experiments can be known at page load, all the additional data is sent along the global, standard Omniture tracking call.
Arguments
Name | Type | Description |
omnitureObject | Object | Reference to your Omniture object. Usually, the global "s" variable (window.s) represents the Omniture object. It is also passed as an argument (named "s" as well) to the s_doPlugins() method. This field is mandatory. |
Kameleoon.API.Products
This module is an entry point to interact with your product catalog. For instance, it can be used to register a product view or purchase, add a product to the cart, obtain a set of automatic product recommendations, or obtain statistics about a given product (how many times it was bought or viewed in the last hour or day).
obtainRecommendedProducts
Kameleoon.API.Products.obtainRecommendedProducts("popular", {
limit: 6,
format: "object",
categoryID: 123456
}, function(result) {
if (result.length > 0)
{
var recommendationAction = Kameleoon.API.Utils.querySelectorAll("#recommendationAction");
result.forEach(function (productData) {
var product = document.createElement("div");
product.className = "productItem";
product.innerHTML = "<a href='" + productData.url + "'>" +
"<img src='" + productData.mainImageURL + "' alt='" + productData.name + "'>" +
"</a>";
recommendationAction[0].appendChild(product);
});
}
});
The obtainRecommendedProducts()
method will retrieve a list of recommended products as computed by the specified algorithm. They are retrieved by an asynchronous server call.
Arguments
Name | Type | Description |
type | String | Type of recommendation algorithm used. Available choices are: similar, also_bought, see_also, interesting, recently_viewed, popular, buying_now. |
parameters | Object | Parameters to control the data returned by the recommendation platform. You should provide a JavaScript object with the following keys:
|
successCallback | Function | Callback function that will be called when recommended products are successfully returned. Either an array of ids (Strings) or an array of Product objects are passed to this function, depending on the value of the format key within the parameters argument. This field is mandatory. |
errorCallback | Function | Callback function that will be called in case of error. This field is optional. |
trackAddToCart
var buyButton = Kameleoon.API.Utils.querySelectorAll("#buyButton")[0];
Kameleoon.API.Utils.addEventListener(buyButton, "mousedown", function() {
Kameleoon.API.Products.trackAddToCart("myProductId", 19.99, 1);
});
The trackAddToCart()
method should be called when a product is added to the visitor's shopping cart.
Arguments
Name | Type | Description |
productID | String | Product identifier. This can be any unique identifier for this particular product. This field is mandatory. |
unitPrice | Number | Price for a single unit of the product referenced by productID. This field is optional, if not provided, a default value of 0.0 will be used. This means that the cart total amount won't change. |
quantity | Number | Quantity of products added to the cart. Note that you can provide a negative value: in this case the product will be considered removed from the cart, not added. This field is optional, if not provided, the method will use the default value of 1. |
trackCategoryView
if (location.href.indexOf("productPage") != -1)
{
Kameleoon.API.Core.runWhenConditionTrue(function () {
return typeof dataLayer != null;
}, function ()Â {
dataLayer.forEach(function (map) {
if (map.categoryID)
{
Kameleoon.API.Products.trackCategoryView(5);
}
});
}, 200);
}
The trackCategoryView()
method should be called every time a category page is viewed by the visitor during his browsing session.
Arguments
Name | Type | Description |
categoryID | String | Category identifier. This can be any unique identifier for this particular category. This field is mandatory. |
trackProductView
Kameleoon.API.Products.trackProductView("myPoductID", {
"name": "productName",
"categoryID": 13,
"category": "productCategory",
"mainImageURL": "https://www.mywebsite/productImage.jpg",
"price": 19.99,
"available": true,
"brand": "productBrand",
"child": false,
"gender": "F",
"sizes": ["S", "M"],
"type": "shirt",
"feature": "productFeature",
"sku": "productSKU",
"description": "This is a short description",
"rating": 4,
"tags": ["shirt", "red"]
});
The trackProductView()
method should be called every time a product is viewed by the visitor during his browsing session. Note that by ensuring this call is properly made, Kameleoon will be able to build a copy of your product catalog without the need for an explicit integration via a XML feed for instance. This can greatly facilitate the setup and launch of a product recommendations project, since all the integration work can take place only on the front-end.
Arguments
Name | Type | Description |
productID | String | Product identifier. This can be any unique identifier for this particular product. This field is mandatory. |
productData | Object | Product object. This field is mandatory. |
trackTransaction
Kameleoon.API.Products.trackTransaction([
{
"productID": "myProductID1",
"quantity": 4
},
{
"productID": "myProductID4564",
"quantity": 1
}
]);
The trackTransaction()
method should be called when a purchase / transaction is actually carried out.
Arguments
Name | Type | Description |
products | Array | List of objects that contains the productID and quantity for each product in the transaction. This field is mandatory. |
Kameleoon.API.Experiments
This module provides a collection of entry points to access the current live experiments ran by Kameleoon.
assignVariation
var experimentID = 2468,
variationID;
if (Kameleoon.API.CurrentVisit.device.type == "Desktop")
{
variationID = 123456;
}
else if (Kameleoon.API.CurrentVisit.device.type == "Tablet")
{
variationID = 654321;
}
else
{
variationID = 987654;
}
Kameleoon.API.Experiments.assignVariation(experimentID, variationID);
This method forces the association of a given variation for an experiment, instead of relying on the standard allocation algorithm (which usually picks a variation at random according to the configured deviation). Note that this method can be called before the experiment is actually triggered. In this case, the variation will be "pre-allocated", which means that if the experiment later triggered in the current visit (or even a future one), this variation will be the one chosen. If the experiment was already previously triggered, a variation is normally already associated with the experiment. You should set the override argument to true if you want to replace it with the new one - else the method won't do anything.
Arguments
Name | Type | Description |
experimentID | Number | ID of the experiment. This field is mandatory. |
variationID | Number | ID of the variation. This field is mandatory. |
override | Boolean | Specifies if an existing variation association (for an already triggered experiment) should be forgotten and replaced by the new one provided. This field is optional, if not provided, the method will use the default value of false. |
block
// The experiment will be blocked for the current page
Kameleoon.API.Experiments.block(12345);
// The experiment will be blocked for the whole visit
Kameleoon.API.Experiments.block(54321, true);
This method will block an experiment. Further triggering / activation of this experiment will not be possible, even explicitely via the use of methods such as trigger()
. The block will be set for the current page (until the next Kameleoon.API.Core.load()
) by default. It can be set for the whole visit by setting the visit argument to true.
Arguments
Name | Type | Description |
experimentID | Number | ID of the experiment. This field is mandatory. |
visit | Boolean | Specifies if the experiment will be blocked for the whole visit instead of the current page. This field is optional, if not provided, the method will use the default value of false. |
getAll
Kameleoon.API.Experiments.getAll().forEach(function (experiment) {
if (experiment.id == 123456 && experiment.active)
{
console.log(experiment.name);
}
});
Returns the list of experiments currently live in your website (ie, the experiments that are not in draft, paused or stopped, but actually running).
Return value
Name | Type | Description |
experiments | Array | List of Experiment objects. |
getActive
if (Kameleoon.API.Experiments.getActive().length == 0)
{
Kameleoon.API.Events.trigger("No Experiments Events");
}
Returns the list of active experiments for the current visit and page. An active experiment means that its variation code has been executed in the current browser context (page). If the experiment was activated on a different URL but is not active in the current URL, it won't be returned by this method. You can however retrieve it via the getActivatedInVisit()
method.
Return value
Name | Type | Description |
experiments | Array | List of Experiment objects. |
getById
var experiment = Kameleoon.API.Experiments.getById(123456);
if (experiment && experiment.active)
{
console.log(experiment.name);
}
Returns the experiment with a specific id.
Arguments
Name | Type | Description |
id | Number | ID of the experiment. This field is mandatory. |
Return value
Name | Type | Description |
experiment | Object | Experiment object. |
getByName
var experiment = Kameleoon.API.Experiments.getByName("MyExperimentName");
if (experiment && experiment.active)
{
console.log(experiment.id);
}
Returns the experiment with a specific name.
Arguments
Name | Type | Description |
name | String | Name of the experiment. This field is mandatory. |
Return value
Name | Type | Description |
experiment | Object | Experiment objects. |
getTriggeredInVisit
Kameleoon.API.Experiments.getTriggeredInVisit().forEach(function (experiment) {
if (experiment.id == 123456)
{
console.log(experiment.name);
}
});
Returns the list of experiments that were triggered in the current visit.
Return value
Name | Type | Description |
experiments | Array | List of Experiment objects. |
getActivatedInVisit
Kameleoon.API.Experiments.getActivatedInVisit().forEach(function (experiment) {
if (experiment.id == 123456)
{
console.log(experiment.name);
}
});
Returns the list of experiments that were activated in the current visit.
Return value
Name | Type | Description |
experiments | Array | List of Experiment objects. |
trigger
let experimentID = 123456;
Kameleoon.API.Experiments.trigger(experimentID, true);
This method forces the trigger of a given experiment, independently of the targeting segment. In practice, this will have the same effect as if conditions for the targeting were fulfilled. Note that this triggers the experiment, but not necessarily activates it.
Arguments
Name | Type | Description |
experimentID | Number | ID of the experiment. This field is mandatory. |
trackingOnly | Boolean | Specifies if normal execution of the variation assets should take place (JavaScript code, CSS code, URL redirections, graphical editor changes), or if only tracking should be performed for this experiment. Usually, this option is set to true when dealing with an hybrid experiment, where the implementation is done on the back-end but tracking / analytics is done on the front-end. This field is optional, if not provided, the method will use the default value of false. |
Kameleoon.API.Personalizations
This module provides a collection of entry points to access the current live personalizations ran by Kameleoon.
disable
let personalizationID = 12345;
Kameleoon.API.Personalizations.disable(personalizationID);
The disable()
method should be used to mark a personalization as disabled. For instance, if you create a personalization that will display a pop-in or similar visual artefact that can be closed, if the user actually closes the pop-in by clicking on the close button, the underlying personalization should be marked disabled, as it is no longer active. Note that pop-ins automatically generated by Kameleoon (ie, not via custom JavaScript code, but via our interface) already implement a call to this method on a click on the close button.
Arguments
Name | Type | Description |
id | Number | Id of the personalization. This field is mandatory. |
getActive
if (Kameleoon.API.Personalizations.getActive().length == 0)
{
Kameleoon.API.Events.trigger("No Personalizations Events");
}
Returns the list of active personalizations for the current visit and page. An active personalization means that its variation code has been executed in the current browser context (page) and that the associated displayed action is still visible on the page. If the personalization was triggered on a different URL but is not active in the current URL, it won't be return by this method. Similarly a personalization displaying a pop-in that was already closed won't be returned. You can however retrieve such personalizations via the getTriggeredInVisit()
method.
Return value
Name | Type | Description |
personalizations | Array | List of Personalization objects. |
getAll
Kameleoon.API.Personalizations.getAll().forEach(function (personalization) {
if (personalization.id == 123456 && personalization.active)
{
console.log(personalization.name);
}
});
Returns the list of personalizations currently live in your website (ie, the personalizations that are not in draft, paused or stopped, but actually running).
Return value
Name | Type | Description |
personalizations | Array | List of Personalization objects. |
getById
var personalization = Kameleoon.API.Personalizations.getById(123456);
if (personalization && personalization.active)
{
console.log(personalization.name);
}
Returns the personalization with a specific id.
Arguments
Name | Type | Description |
id | Number | Id of the personalization. This field is mandatory. |
Return value
Name | Type | Description |
personalization | Object | Personalization object. |
getByName
var personalization = Kameleoon.API.Personalizations.getByName("MyPersonalizationName");
if (personalization && personalization.active)
{
console.log(personalization.id);
}
Returns the personalization with a specific name.
Arguments
Name | Type | Description |
name | String | Name of the personalization. This field is mandatory. |
Return value
Name | Type | Description |
personalization | Object | Personalization object. |
getTriggeredInVisit
Kameleoon.API.Personalizations.getTriggeredInVisit().forEach(function (personalization) {
if (personalization.id == 123456)
{
console.log(personalization.name);
}
});
Returns the list of experiments that were triggered in the current visit.
Return value
Name | Type | Description |
personalizations | Array | List of Personalization object. |
getActivatedInVisit
Kameleoon.API.Personalizations.getActivatedInVisit().forEach(function (personalization) {
if (personalization.id == 123456)
{
console.log(personalization.name);
}
});
Returns the list of experiments that were activated in the current visit.
Return value
Name | Type | Description |
personalizations | Array | List of Personalization object. |
trigger
This method forces the trigger of a given personalization, independently of the targeting segment. In practice, this will have the same effect as if conditions for the targeting were fulfilled. Note that this triggers the personalization, but not necessarily activates it.
Arguments
Name | Type | Description |
personalizationID | Number | ID of the personalization. This field is mandatory. |
trackingOnly | Boolean | Specifies if normal execution of the variation assets should take place (JavaScript code, CSS code, URL redirections, graphical editor changes), or if only tracking should be performed for this personalization. Usually, this option is set to true when dealing with a personalization implemented outside of Kameleoon, but where targeting and/or tracking is performed via Kameleoon. This field is optional, if not provided, the method will use the default value of false. |
Kameleoon.API.Variations
This module contains methods to deal with variations.
execute
if (Kameleoon.API.Utils.querySelectorAll("#KameleoonPopin").length == 0)
{
Kameleoon.API.Experiments.getById(123456).variations.forEach(function (variation)Â {
if (variation.name == "MyVariation")
{
Kameleoon.API.Variations.execute(variation.id);
}
});
}
Execute JS code and apply CSS for the variation corresponding to the ID passed as argument.
Kameleoon.API.Segments
This module contains methods to deal with segments and targeting.
getAll
let segments = Kameleoon.API.Segments.getAll();
Returns the list of segments currently live in your website: the ones associated with experiments, personalizations, and the ones marked for tracking in Audiences.
Return value
Name | Type | Description |
segments | Array | List of Segment objects. |
getById
let segment = Kameleoon.API.Segments.getById(123456);
Returns the segment with a specific id.
Arguments
Name | Type | Description |
id | Number | Id of the segment. This field is mandatory. |
Return value
Name | Type | Description |
segment | Object | Segment object. |
getByName
let segment = Kameleoon.API.Segments.getByName("My segment");
Returns the segment with a specific name.
Arguments
Name | Type | Description |
name | String | Name of the segment. This field is mandatory. |
Return value
Name | Type | Description |
segment | Object | Segment object. |
reevaluate
Kameleoon.API.Utils.addEventListener(document.body, "mouseleave", function (event) {
if (event.clientY < 0) {
Kameleoon.API.Segments.reevaluate(123456);
}
});
Forces a re-evaluation of the given segment. Targeting conditions are usually evaluated as soon as it is possible (mostly at page load) and can be set to true, false, or undefined (still waiting). Calling this method will put all the targeting conditions to the undefined state, erasing their previous state. They will then be re-evaluted immediately, as if Kameleoon engine was initialized again at page load.
Arguments
Name | Type | Description |
id | Number | Id of the segment. This field is mandatory. |
trigger
Kameleoon.API.Segments.trigger(12345);
Forces a re-evaluation of the given segment. Targeting conditions are usually evaluated as soon as it is possible (mostly at page load) and can be set to true, false, or undefined (still waiting). Calling this method will put all the targeting conditions to the undefined state, erasing their previous state. They will then be re-evaluted immediately, as if Kameleoon engine was initialized again at page load.
Arguments
Name | Type | Description |
id | Number | Id of the segment. This field is mandatory. |
Kameleoon.API.Utils
This module contains several helper methods that can be useful for various operations.
addEventListener
var popin = document.createElement("div");
popin.id = "kameleoonPopin";
popin.innerHTML = "<img src='https://www.mywebsite.com/myImage.jpg'/>";
document.body.appendChild(popin);
Kameleoon.API.Utils.addEventListener(popin, "mousedown", function(event) {
document.body.removeChild(popin);
});
The addEventListener()
method attaches an event handler to the specified element.
Arguments
Name | Type | Description |
element | Object | The element on which you want to add a listener. This field is mandatory. |
eventType | String | A String that specifies the name of the event. This field is mandatory. |
callback | Function | Callback function that will be called when the event triggers. This field is mandatory. |
addUniversalClickListener
let btn = document.querySelector("#MyButton");
Kameleoon.API.Utils.addUniversalClickListener(btn, function (event) {
let goalID = 1234;
Kameleoon.API.Goals.processConversion(goalID);
});
The addUniversalClickListener()
method attaches a click handler to the specified element. The interest of this method is that it will listen both for mouse clicks (for a desktop computer) and for touchdown events (in mobile phones and tablets). Technically, since touchdown events are not part of the specification, we consider a touchdown occured on mobile if a touchstart event was received, followed by a touchend event without a touchmove event between.
Arguments
Name | Type | Description |
element | Object | The element on which you want to add a listener. This field is mandatory. |
callback | Function | Callback function that will be called when the click event triggers. This field is mandatory. |
clearInterval
var myInterval = Kameleoon.API.Utils.setInterval(function() {
if (window.dataLayer != null)
{
Kameleoon.API.Utils.clearInterval(myInterval);
}
}, 1000);
The clearInterval()
method clears a timer set with the setInterval()
method.
Arguments
Name | Type | Description |
intervalId | Number | The id of the timer returned by the setInterval() method. This field is mandatory. |
clearTimeout
var myTimeout = Kameleoon.API.Utils.setTimeout(function () {
var popin = document.createElement("div");
popin.id = "kameleoonPopin";
popin.innerHTML = "<img src='https://www.mywebsite.com/myImage.jpg'/>";
document.body.appendChild(popin);
}, 5000);
Kameleoon.API.Utils.addEventListener(document.body, "mousedown", function() {
Kameleoon.API.Utils.clearTimeout(myTimeout);
});
The clearTimeout()
method clears a timer set with the setTimeout()
method.
Arguments
Name | Type | Description |
timeoutId | Number | The id of the timer returned by the setTimeout() method. This field is mandatory. |
computeHash
var emailId = Kameleoon.API.Utils.createHash("myemail@mail.com");
Kameleoon.API.Data.setCustomData("VisitorEmail", emailId);
The computeHash() method computes a hash from a given string. This is useful if you want to work on unique data, without having to directly manipulate the original data (especially personal data, for legal reasons).
Arguments
Name | Type | Description |
string | String | The source string from which to compute the hash. |
Return value
Name | Type | Description |
hash | String | Resulting hash. The algorithm used is the same as the implementation of hashCode() for java.lang.String. |
getURLParameters
var parameters = Kameleoon.API.Utils.getUrlParameters();
if (parameters.productID != null)
{
Kameleoon.API.Events.trigger("ProductPage");
}
The getURLParameters()
method parses the current URL and returns all parameters found. This method works with both search (?) and hash (#) parameters.
Return value
Name | Type | Description |
parameters | Object | Object with parameter names as keys and parameter values as values. |
performRequest
Kameleoon.API.Utils.performRequest(
"https://www.my_web_server_url.com",
function()
{
if (this.readyState == 4 && this.status == 200)
{
eval(this.responseText);
}
},
function()
{
console.log("Request cancelled");
},
2000
);
The performRequest()
method can be used to initiate a call with a remote web server.
Arguments
Name | Type | Description |
url | String | The URL of the remote server. This field is mandatory. |
readyStateHandler | Function | A callback function that will be executed when a reply is received from the server. The event argument is passed to this function (load event) and the underlying XMLHttpRequest object is bound to the callback. So all properties from XMLHttpRequest are available inside the callback via this. This field is optional. |
errorHandler | Function | A callback function that will be called in case an error occurs. The event argument is passed to this function (error event or timeout event) and the underlying XMLHttpRequest object is bound to the callback. So all properties from XMLHttpRequest are available inside the callback via this. This field is optional. |
timeout | Number | The time to wait in milliseconds before cancelling the request. This field is optional, if not provided, the method will use the default value of 5000 milliseconds. |
querySelectorAll
var foundElements = Kameleoon.API.Utils.querySelectorAll(".kameleoonClassName");
foundElements.forEach(function (element) {
element.style.display = "none";
});
The querySelectorAll()
method returns all elements in the document that match a specified CSS selector(s), as a static NodeList object.
Arguments
Name | Type | Description |
selector | String | One or more CSS selectors. This field is mandatory. |
Return value
Name | Type | Description |
elements | Array | List of elements matching the query. |
setInterval
var countdown = 10;
var timer = document.createElement("div");
timer.innerHTML = countdown.toString();
document.body.appendChild(timer);
var myInterval = Kameleoon.API.Utils.setInterval(function() {
countdown--;
timer.innerHTML = countdown.toString();
if (countdown == 0)
{
Kameleoon.API.Utils.clearInterval(myInterval);
}
}, 1000);
The setInterval()
method calls a function or evaluates an expression at the specified interval (in milliseconds).
Arguments
Name | Type | Description |
function | Function | JavaScript function that will be executed periodically. This field is mandatory. |
milliseconds | Number | Number of milliseconds for the interval. This field is optional, if not provided, the method will use the default value of 200 milliseconds. |
Return value
Name | Type | Description |
intervalId | Number | ID that can be used as the argument to the clearInterval() method to cancel the timer. |
setTimeout
var myTimeout = Kameleoon.API.Utils.setTimeout(function () {
Kameleoon.API.Events.Trigger("5 seconds elapsed");
}, 5000);
The setTimeout() method calls a function or evaluates an expression after a specified number of milliseconds.
Arguments
Name | Type | Description |
function | Function | JavaScript function that will be executed periodically. This field is mandatory. |
milliseconds | Number | Number of milliseconds to wait before executing the given function. This field is optional, if not provided, the method will use the default value of 200 milliseconds. |
Return value
Name | Type | Description |
timeoutId | Number | ID that can be used as the argument to the clearTimeout() method to cancel the timer. |
Kameleoon.API.Visitor
This module is a shortcut to obtain a reference to the current Visitor object. There is only a single, unique Visitor object within the Activation API.
Kameleoon.API.CurrentVisit
This module is just a shortcut to obtain a reference to the current (in-progress) Visit object. It is the reference to the same object that you would obtain by calling Kameleoon.API.Visitor.visits[Kameleoon.API.Visitor.visits.length - 1]
.
Configuration
A Configuration object holds global, constant values related to the current configuration of Kameleoon on this site.
Properties
Name | Type | Description |
siteCode | String | The unique site code corresponding to the Kameleoon application file installed on the website. It is a string of 10 random characters (lower case letters and numerals). |
singlePageSupport | Boolean | Equals true if Single Page Support was configured for this website. This can be done either globally via Kameleoon's Back-Office, or via the Activation API Kameleoon.API.Core.enableSinglePageSupport() method. Single Page Support means any changes in the URL will trigger Kameleoon.API.Core.load() , even if no browser page load is involved. |
goals | Array | List of Goal objects representing all the active (configured) goals for this site. |
generationTime | Number | Time of the last generation of the Kameleoon application file (UTC format - ms since 1st January, 1970). |
Visitor
A Visitor object contains data scoped to the visitor, that is not dependent of a given visit. Note that this object contains a list of all the Visit objects related to this visitor.
Properties
Name | Type | Description |
code | String | The randomly generated visitor code. Unless a custom value has been specifically set on the server (via a Kameleoon server-side SDK), it is a string of 16 random characters (lower case letters and numerals). |
numberOfVisits | Number | The total number of visits made by this visitor on your website. It is not always equal to visits.length, since we only keep available the latest 25 visits to the Activation API. |
firstVisitStartDate | Number | Date (UTC format - ms since 1st January, 1970) of the start of the first visit for this visitor. It is not always equal to visits[0].startDate, since we only keep available the latest 25 visits to the Activation API. |
visits | Array | List of all the Visit objects made by this visitor on your website, with a maximum of 25 visits. If this visitor made more than 25 visits, only the latest 25 are available via this property. |
currentVisit | Object | Visit object corresponding to the current, in-progress visit. This is a reference to the same object as Kameleoon.API.CurrentVisit. |
previousVisit | Object | Visit object corresponding to the previous visit. If there was no previous visit (ie, the current visit is the first one), this property is null. |
customData | Object | customData - Map of all the custom data with a scope of VISITOR. The keys of the map are the defined custom data names. Note that not all custom data are included on this map, only those that were defined on the Kameleoon's Back-Office as having a scope of VISITOR. Other custom data can be accessed from a Visit object. |
experimentLegalConsent | Boolean | Boolean equal to true if legal consent was obtained (or not required) for this visitor regarding the activation of experiments, else to false. This property can also be null while the visitor has not yet given his consent nor explicitely refused. |
personalizationLegalConsent | Boolean | Boolean equal to true if legal consent was obtained (or not required) for this visitor regarding the activation of personalizations, else to false. This property can also be null while the visitor has not yet given his consent nor explicitely refused. |
Visit
A Visit object represents a single visit. It contains all the information gathered by Kameleoon, which is updated in real-time. Data can be related to the context of the visit (device used, location...), to the behavior observed during the visit (duration, number of pages viewed...) or to Kameleoon operations (triggered experiments or personalizations).
Properties
Name | Type | Description |
index | Number | Index of the visit. The first visit of a given visitor has an index of 0, the second of 1, etc. Note that only the 25 latest visits of a visitor can be accessed via the Activation API, so Kameleoon.API.Visitor.visits[0].index is not always equal to 0. |
startDate | Number | Date (UTC format - ms since 1st January, 1970) of the start of the visit. |
duration | Number | Duration of this visit in ms. If this visit is the current visit, this value is always up to date (it is recomputed each time it is accessed). |
pageViews | Number | Number of pages viewed in this visit. If your website is a Single Page Application, calling Kameleoon.API.Core.load() will increase this number. Changes in the URL will automatically trigger a Kameleoon.API.Core.load() call if you chose the Single Page Support option for your website in Kameleoon's Back-Office configuration section (or called manually Kameleoon.API.Core.enableSinglePageSupport() ). |
locale | String | The locale of the visitor's browser. |
device | Object | Device object corresponding to the visitor's device for this visit. |
geolocation | Object | Geolocation object corresponding to the visitor's location for this visit. |
weather | Object | Weather object corresponding to the visitor's weather for this visit. |
activatedExperiments | Array | List of ExperimentActivation objects, corresponding to all the experiments that were activated on this visit. |
activatedPersonalizations | Array | List of PersonalizationActivation objects, corresponding to all the personalizations that were activated on this visit. |
interests | Array | List of interest names identified for this visit. Interests (including their names) are defined via Kameleoon's Back-Office. Important note: the interests identification engine runs asynchronously, so this property may not always be available. It takes a bit of time to compute the interests after the main Kameleoon engine has started, and this operation is only done once per visit (after the first page load). While the initialization and run of the interests engine is not completed, this property has a value of null; once it is done, it is a List (which may be empty). |
conversions | Object | Map of conversions performed on this visit. The keys of the map are the defined goal IDs. The values are Objects with two keys: count (number of times this goal was converted for this visit) and revenue (total revenue of this goal for this visit). |
customData | Object | Map of all the custom data with a scope of PAGE or VISIT. The keys of the map are the defined custom data names. Note that not all custom data are included on this map, only those that were defined on the Kameleoon's Back-Office as having a scope of PAGE or VISIT. Other custom data can be accessed from the Visitor object. |
currentProduct | Object | Product object corresponding to the product displayed on the current product page. If the visitor is currently not on a product page, this property is null. |
products | Array | List of Product objects, corresponding to all the product pages that were seen on this visit (including the currentProduct if applicable). |
acquisitionChannel | String | Name of the acquisition channel for the visit. The list of acquisition channels, along with their characteristics (mainly how they can be inferred, for instance by URL parameter), are defined via Kameleoon's Back-Office. |
landingPageURL | String | URL of the first page of the visit, usually called the landing page. |
kameleoonConversionScores | Object | Map of Kameleoon Conversion Scores (KCS). The keys of the map are the defined key moments names. The values are numbers from 0 to 100 representing the KCS for the given key moment. |
Device
A Device object contains data about the device being used for a given visit.
Properties
Name | Type | Description |
browser | String | Name of the browser. Possible values are: Chrome, Chromium, Firefox, Safari, Microsoft Edge, Internet Explorer, Opera, Android, iPhone, iPad, iPod, Samsung Internet for Android, Opera Coast, Yandex Browser, UC Browser, Maxthon, Epiphany, Puffin, Sleipnir, K-Meleon, Windows Phone, Vivaldi, Sailfish, SeaMonkey, Amazon Silk, PhantomJS, SlimerJS, BlackBerry, WebOS, Bada, Tizen, QupZilla, Googlebot, Blink, Gecko, Webkit. |
browserVersion | String | Version of the browser. |
os | String | Name of the OS. Possible values are: Windows, Mac, Linux, Android, iOS, Chrome OS, Windows Phone. |
type | String | Type of the device. Possible values are: Desktop, Tablet, Phone. |
screenHeight | Number | Height of the device's screen (in pixels). |
screenWidth | String | Width of the device's screen (in pixels). |
windowHeight | Number | Height of the browser's window (in pixels). |
windowWidth | String | Width of the browser's window (in pixels). |
adBlocker | Boolean | Boolean equal to true if this device has an active ad blocker, else to false. |
timeZone | String | Time zone of the browser. The value is a String (for instance "Europe/Paris") that corresponds to the TZ database of time zones. |
Geolocation
A Geolocation object contains data about the physical location of the visitor for a given visit.
Properties
Name | Type | Description |
country | String | Country name, in English. |
region | String | Name of the region, in the country's preferred language. |
city | String | Name of the city, in the country's preferred language. |
postalCode | String | Postal code. |
latitude | Number | Latitude (in degrees). |
longitude | Number | Longitude (in degrees). |
Weather
A Weather object contains data about the weather conditions occuring at the time of the visit.
Properties
Name | Type | Description |
temperature | String | Temperature in Kelvin. |
humidity | String | Humidity in percentage (from 0 to 100). |
pressure | String | Atmospheric pressure in hPa. |
windSpeed | String | Wind speed in meters/sec. |
cloudiness | Number | Cloudiness in percentage (from 0 to 100). |
sunrise | Number | Time of sunrise (UTC format - ms since 1st January, 1970). |
sunset | Number | Time of sunset (UTC format - ms since 1st January, 1970). |
conditionCode | Number | Weather condition ID code. Full reference list is available here. |
conditionDescription | String | Weather condition description. It is the description matching the conditionCode. For instance, a conditionCode of 800 would have a conditionDescription of clear sky. |
Experiment
An Experiment object represents a Kameleoon A/B test. Its main properties are its segment (defining the conditions under which the experiment will be triggered) and the associated variations. Variations contain the JavaScript and CSS code that implement the changes needed to produce the desired end-result.
Properties
Name | Type | Description |
id | Number | ID of the experiment. |
name | String | Name of the experiment. |
dateLaunched | Number | Time of first launch of the experiment (UTC format - ms since 1st January, 1970). |
dateModified | Number | Time of last modification of the experiment (UTC format - ms since 1st January, 1970). |
targetSegment | Object | Segment object associated with the experiment. |
variations | Array | List of Variation objects for this experiment. |
trafficDeviation | Object | Map of the traffic deviation currently used by the experiment. The keys of the map are the IDs of the variations in the experiment (by convention, the reference / original variation will always have an ID of 0). The values are percentage number from 0 to 100. Note that the sum of all the values in this map may not be equal to 100, since part of the traffic may be unallocated (untracked). |
untrackedTrafficReallocationTime | Number | Time of the last reallocation performed for untracked traffic (UTC format - ms since 1st January, 1970). If a reallocation was never performed, the value will be null. See this article for more details. |
goals | Array | List of Goal objects tracked for the experiment. |
mainGoal | Object | Goal object representing the main goal of the experiment. |
triggered | Boolean | Boolean equal to true if the experiment was triggered on the page, else to false. |
active | Boolean | Boolean equal to true if the experiment is currently active on the page, else to false. |
triggeredInVisit | Boolean | Boolean equal to true if the experiment was triggered in the current visit, else to false. This means that the visit fulfilled the experiment's segment conditions at some point. |
activatedInVisit | Boolean | Boolean equal to true if the experiment was activated in the current visit, else to false. Note that a triggered experiment does not necessarily imply that the experiment was activated, since several additional factors can affect this activation. For instance, the visitor may be part of the traffic excluded from this experiment, or capping options may have been set. |
nonExpositionReason | String | If experiment was triggered but not activated, this field represents the reason for the non exposition. Possible values are: EXPERIMENT_EXCLUSION (the visitor is part of the population excluded from the current experiment, ie he will not be counted towards the experiment results), VISITOR_CAPPING (the visitor has reached a capping preventing the activation of the experiment). This property is available if the experiment was triggered on the current page and the active property is false, else it will be null. |
associatedVariation | Object | Variation object associated with the experiment for the given visitor. If the experiment is not yet activated, this will usually be null, except if a pre-allocation was performed. |
redirectProcessed | Boolean | Boolean equal to true if an URL redirection just occurred for this experiment (ie, took place on the previous page), else to false. It will be set by the use of the processRedirect() method or by configuring (via the interface) a variation as an URL redirect. This property is particularly useful for JavaScript based integrations, since when a redirect happens, the further execution of JavaScript code is not guaranteed (and additional network requests can be cancelled). Thus developers have to take care of this particular situation, resending those network requests on the next page after the redirect, when the boolean is set. |
Personalization
A Personalization object represents a Kameleoon personalization action for a given segment. Its main properties are its segment (defining the conditions under which the personalization will be triggered and displayed) and the associated single variation. Technically, the Variation object is the same used by an Experiment. It contains the JavaScript and CSS code that implement the actual displayed personalization action.
Properties
Name | Type | Description |
id | Number | ID of the personalization. |
name | String | Name of the personalization. |
dateLaunched | Number | Time of first launch of the personalization (UTC format - ms since 1st January, 1970). |
dateModified | Number | Time of last modification of the personalization (UTC format - ms since 1st January, 1970). |
targetSegment | Object | Segment object associated with the personalization. |
goals | Array | List of Goal objects tracked for the personalization. |
mainGoal | Object | Goal object representing the main goal of the personalization. |
triggered | Boolean | Boolean equal to true if the personalization was triggered on the page, else to false. |
active | Boolean | Boolean equal to true if the personalization is currently active (displayed) on the page, else to false. |
triggeredInVisit | Boolean | Boolean equal to true if the personalization was triggered in the current visit, else to false. This means that the visit fulfilled the personalization's segment conditions at some point. |
activatedInVisit | Boolean | Boolean equal to true if the personalization's action was actually displayed (executed) in the current visit, else to false. Note that a triggered personalization does not necessarily imply that the associated action was displayed, since several additional factors can affect the execution of the action. For instance, capping options may prevent the execution, or the visitor may be part of a control group for this personalization (in which case Kameleoon also does not display the personalization's action). |
nonExpositionReason | String | If personalization was triggered but not displayed / activated, this field represents the reason for the non exposition. Possible values are: GLOBAL_EXCLUSION (the visitor is part of the population globally excluded from all personalizations), PERSONALIZATION_EXCLUSION (the visitor is part of the population excluded from the current personalization, ie he falls into the control group for this personalization), PRIORITY (another personalization has higher priority), SCHEDULE (personalization is currently off according to its schedule), PERSONALIZATION_CAPPING (the personalization has reached its global capping in terms of visitors), VISITOR_CAPPING (the visitor has reached a capping preventing the display of the personalization), SCENARIO (the personalization won't be displayed because some of the scenario conditions are not fulfilled) and SIMULATION (in the simulation mode, the non exposition was forced. This reason cannot happen in production). This property is available if the personalization was triggered on the current page and the active property is false, else it will be null. |
associatedVariation | Object | Variation object associated with the personalization. Note that contrary to the Experiment object, this property always links to a valid Variation object; it is never null. |
ExperimentActivation
An ExperimentActivation object represents the activation of an experiment for a particular visit. It represents a loose link to the experiment object, in the sense that since the visit can be an old one, the corresponding experiment can already be stopped. In this case, the experiment common data (name, dateLaunched, targetSegment...) is not injected into the Kameleoon application file. Thus the experiment is not available via the Activation API and the experiment property will be null. However, the ids are always available.
Properties
Name | Type | Description |
experimentID | Number | ID of the experiment. |
associatedVariationID | Number | ID of the associated variation. If the associated variation is the reference (control), the ID is equal to 0. |
experiment | Object | Experiment object corresponding to the activated experiment. It's very important to note that this property will be null if the experiment is currently no longer active on the site (stopped or paused). |
associatedVariation | Object | Variation object corresponding to the variation associated with the experiment for the given visitor. This property is null if the variation is currently no longer active on the site (corresponding experiment stopped or paused). |
times | Array | List of activation times for this experiment on this visit (UTC format - ms since 1st January, 1970). |
PersonalizationActivation
An PersonalizationActivation object represents the activation of an personalization for a particular visit. It represents a loose link to the personalization object, in the sense that since the visit can be an old one, the corresponding personalization can already be stopped. In this case, the personalization common data (name, dateLaunched, targetSegment...) is not injected into the Kameleoon application file. Thus the personalization is not available via the Activation API and the personalization property will be null. However, the ids are always available.
Properties
Name | Type | Description |
personalizationID | Number | ID of the personalization. |
associatedVariationID | Number | ID of the associated variation. |
personalization | Object | Personalization object corresponding to the activated personalization. It's very important to note that this property will be null if the personalization is currently no longer active on the site (stopped or paused). |
associatedVariation | Object | Variation object corresponding to the variation associated with the personalization for the given visitor. This property is null if the variation is currently no longer active on the site (corresponding personalization stopped or paused). |
times | Array | List of activation times for this personalization on this visit (UTC format - ms since 1st January, 1970). |
Variation
A Variation object represents one of the main components of an Experiment. An A/B test experiment contains a list of variations (if the test contains 1 variation in addition to the original, it is usually called an A/B test, if it has 2 variations, an A/B/C test, and so on). Note that while an Experiment contains a list of variations, a Personalization is associated to a single Variation object.
Properties
Name | Type | Description |
id | Number | Unique id of the variation. If the variation represents the reference (control), the ID is equal to 0. |
name | String | Name of the variation. If the variation represents the reference (control), the name is equal to "Reference". |
associatedCampaign | Object | Either an Experiment object or a Personalization object. This object represents the campaign linked to this variation. |
instantiatedTemplate | Object | Instantiated template object from which this variation was built, if applicable. If the variation was not built from a template, this property is null. |
reallocationTime | Number | Time of the last traffic reallocation performed for the variation (UTC format - ms since 1st January, 1970). If a reallocation was never performed, the value will be null. See this article for more details. |
Template
A Template object represents an instantiated template. Widget templates can be defined in Kameleoon's Back-Office, and provide an easy way to generate several variations from a common code base, via a convenient interface. In the Activation API, a Template object mainly contains the fields defined in the base template along with their actual instantiated values for the associated variation. Some properties from the base template are also available.
Properties
Name | Type | Description |
name | String | Name of the base template. |
customFields | Object | Map corresponding to the template data. The keys of the map are the names of the fields defined in the base template. The values are the actual instantiated values entered by the user for the associated variation. For instance, if a template was created with a single field "currentDiscount" of text type, customFields could be equal to the object {"currentDiscount": "-10% on all orders today!"}. |
Goal
A Goal object represents a given KPI (Key Performance Indicator) that is tracked on the website. Goals are defined via Kameleoon's Back-Office.
Properties
Name | Type | Description |
id | Number | ID of the goal. |
name | String | Name of the goal. |
type | String | Type of the goal. Possible values are: CLICK, SCROLL, URL, ENGAGEMENT and CUSTOM. |
Segment
A Segment object contains a list of criteria that must be fulfilled for the visit to belong to the segment. Note that on the Kameleoon platform, a Segment contains both "constant" conditions (such as age, location) and "triggering" conditions (such as the number of seconds ellapsed since the load of the page or the visit, or the total amount of items in the shopping cart).
Properties
Name | Type | Description |
id | Number | ID of the segment. |
name | String | Name of the segment. |
Product
A Product object describes a product in your catalog, with many attached information. However, most of the properties described here are optional and can be null.
Properties
Name | Type | Description |
id | String | Unique ID of the product. |
name | String | Name of the product. |
sku | String | Stock Keeping Unit (SKU) of the product. |
categoryID | String | Unique ID of the product's category. |
mainImageURL | String | The URL of the main image for this product. |
imageURLs | Array | List of URLs for all the images related to this product. |
currentPrice | Number | The current price of the product. |
originalPrice | Number | The original price of the product, usually before discounts or promotions. |
brand | String | Name of the product's brand. |
description | String | Textual description of the product. |
availableQuantity | Number | Current stock of the product. |
rating | Number | Rating (usually from 0 to 5, but can be any number) attributed to the product. |
tags | Array | List of tags (as Strings) for this product. |
sizes | Array | List of Sizes (as Strings) available for this product. |
merchantID | String | Seller / merchant ID of this product (in case your website operates a marketplace). |